BetKing: Brand Overview

ActiveFounded 2018 Website

On this page
  1. Global overview
  2. Market coverage
  3. Products derived from active markets
  4. Ownership
  5. History
  6. Identity
  7. FAQ

Global overview

BetKing is a Nigerian sports betting brand of SV Gaming Limited, part of the KingMakers group.

BetKing is a sports betting and entertainment company offering online services and agency services in Nigeria. On its own site it describes itself as a product of SV Gaming Limited.

The offer covers sports betting - football, hockey, cricket, tennis, basketball and more - and virtual games, including the Kings' League and Colour-Colour. Through its agency programme, individuals called Kingmakers deliver offline betting services to customers.

  • Products: Sports betting (football, hockey, cricket, tennis, basketball and more) and virtual games (Kings' League, Colour-Colour)
  • Offline: Agency programme: agents called Kingmakers take bets offline
  • Company: SV Gaming Limited (RC 1419108), part of the KingMakers group; MultiChoice holds 49% of KingMakers
  • Licensing stated on its site: Lagos State Lotteries Board, Anambra State Gaming Company, Osun State Government, National Lotteries Board

About the BetKing brand

BetKing is a Nigerian sports betting brand of SV Gaming Limited, part of the KingMakers group, which also runs SuperSportBet in South Africa. Besides the website it works through agents - the "Kingmakers" of its agency programme - who take bets offline.

Each country has its own offer, payment methods and rules, so the practical details - bonuses, deposits, withdrawals and licensing - are on the bookmaker page for your country, not here.

Market coverage

CountryStatusLaunchedLeft the market
NigeriaActive

Products derived from active markets

  • Sports betting
  • Casino
  • Virtual sports

Ownership

OwnerRoleFromToStatus
SV Gaming LimitedOwnerNot verified
KingMakersParent groupNot verified

History

MultiChoice bought a 20% stake in KingMakers in 2020 and raised it to 49% in 2021. KingMakers also runs SuperSportBet in South Africa.

Identity

Name
BetKing
Founded
2018
Status
Active

FAQ

Who owns BetKing?

BetKing belongs to SV Gaming Limited.

18+ only. Betting carries financial risk - never stake money you need for everyday expenses.